It seems everyone is looking around trying to capture their 15 minutes of fame. With all the social networking sites and you tube videos, people can plaster themselves all over these days.
The problem with this approach today is that it is no longer original. To gain a new following via any of these type sites is going to be very difficult if you are relatively unknown. With people everywhere around the world inundating these sites every moment of every day it will continue to get harder and harder to gain recognition this way.
So how do you grow a following?
There is actually no big secret here, just know that unless something out of the ordinary happens, it will take some time, consistency, courage, and hard work to get yourself out there. Once you are out there, these other social media sites can serve you very well in growing your personal brand.
What to do:
- Start small with a core group of people that are loyal and believe what you do is something great.
- Ask your core group of supporters to help you by passing the word to their sphere of influence.
- Repeat
Stay consistent and your personal core group of supporters will start to grow exponentially. Many folks call this pyramid marketing. I just call it common sense. No fancy terms. You can't start marketing on a large scale first if people don't know you. Build your brand, create some value, and enlist the support of those that believe in you.
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