Shortcuts taken to achieve sustainable business success will lead to future failure. The ONLY way to become a respected and long term successful business is through proper planning and unwavering ethics. I was recently pursued by a small custom home builder to help them get off the ground and get the right systems in place. I met many times with the owner of this company in advance of my agreeing to work with him. Many promises were made.
What I soon learned, is that this guy had very little care for business ethics or respecting others. He had zero intention of allowing me to do any of the things we discussed, which led to a poor relationship.
Ethics are not optional in business or life. When commitments are made, they need to be kept. When parameters and expectations are relayed clearly, no wavering is allowed. This business owner believed only about the quickest way to make a buck and sadly it will lead to the destruction of his company.
There are too many people willing to to the right thing for their employees and customers for unethical business owners to be successful long term.
Curt Fletcher aka The Likeability Guy is a Real Estate Professional,
Business Development Strategist, Published Author of the Book, "How To Sell More
Homes and Increase Your Income,"Sales Trainer and Sales Manager.
